Travel Revenue Forum
The 2027 programme.
Dubai · 17 June 2027
A single-track programme designed around the commercial decisions that actually move revenue. No parallel sessions. No exhibition hall.
Beyond yield: the next era of travel revenue
An opening keynote on how the definition of revenue management has expanded — and what that means for the people responsible for it.
The price is right — until it isn't
A panel discussion on the limits of dynamic pricing: where it works, where it breaks trust, and what operators are doing about it.
The 147-room problem: revenue optimisation at property level
An operator case study on the practical constraints of revenue management in a mid-scale property — where the theory meets the reality of limited systems, limited data and limited time.
Total revenue management — finally total?
A fireside conversation on whether the industry has actually moved beyond rooms revenue, or whether total revenue management remains more aspiration than practice.
Judith Cartwright, Chief Executive Officer, Black Coral Consulting
Distribution in a world of competing intermediaries
The distribution landscape has not simplified. This session examines the commercial logic of channel mix decisions and what operators are actually doing — versus what they say they are doing.
Loyalty: the revenue asset nobody fully understands
A panel on whether loyalty programmes are genuinely driving incremental revenue or simply rewarding customers who would have come anyway.
Ancillary revenue: the gap between potential and practice
How operators are actually monetising ancillary products — and why the gap between what is theoretically possible and what is commercially delivered remains so wide.
The data problem: what we have, what we need, what we do with it
A discussion on the commercial use of data — from demand forecasting to personalisation — and the organisational and technical barriers that get in the way.
Closing keynote: what does good look like?
A closing reflection on what genuinely high-performing commercial organisations in travel look like — and what separates them from the rest.
Programme subject to change. Speaker announcements will be made progressively as confirmations are received.